Creative Resources Group Makes a Splash @NEBFM

The 9th Annual Northeast Buildings and Facilities Management Show & Conference – NEBFM – once again proved to be a huge success for both attendees and exhibitors! Plymouth based advertising and marketing agency, Creative Resources Group provided video coverage of the event, and also set up a booth offering Free Video Interviews.

Did You Say Free Video Interviews?

_C8C8126Yes. Yes, we did. Admittedly, folks were a bit nervous at first. Free video interviews? What’s the catch? (We got a lot of that on Day 1.) “No catch,” we reassured. Just step up to the white background and our hostess will ask you a few questions about your business. Then, we’ll edit the video and make it available for you to share on your website after the conference. People were still skeptical. But as we began interviewing our first subjects, word began to travel, and by Day 2, the booth was rockin’ and the camera was rollin’. In total, CRG interviewed 25 attendees, speakers, and exhibitors at the booth. So big thanks to those first few participants who helped break the ice!

Now in post production, the final video interviews will include company logos and information, as well as a NEBFM open and close montage. CRG is excited to share the video interviews and encourages participants to make the most of them by sharing on their websites, social media, and even by email. While you’re here on our website, we also invite you  to take some time to MeetCRG . We’re a local advertising and marketing agency specializing in everything you need to grow your business – Website Design and Development, Audio/Video Production, Graphic Design, Media Planning and Purchase, and, of course, Corporate Events.

All-New Blackmagic Camera Setup

Charlie’s Angels!

Corporate Events Like NEBFM

A picture may be worth a thousand words, but a video is priceless, especially when it comes to events. At NEBFM, Creative Resources Group Director of Photography, Caleb Rasak covered everything, shooting a video both on and off the show floor. He interviewed attendees and exhibitors at many of the booths, capturing their impressions first hand. He also visited many of the sessions, where industry leaders talked on a wide range of topics.

DP Caleb Rasak at Work

Sharing a Laugh

Care to go for a spin?

The final edited video will combine footage and testimonials, allowing viewers to truly experience the event and build excitement for NEBFM 2015 – the 10th Anniversary!

CRG specializes in video production for events, large and small. Whether it’s promotional videos leading up to the event, videos of speakers, sessions, or panel discussions, attendee interviews, or thank you videos for after the event, CRG has produced it all. Plus, as an advertising and marketing agency, CRG can coordinate with your team to manage your overall event marketing, integrating video with other elements to help make your next event your most successful event.

Speaking of Successful Events…

_C8C7889As a first time exhibitor and media sponsor at NEBFM, CRG didn’t know what to expect… But in the end, everything exceeded our expectations! In addition to the popularity of our Free Video Interview offer, the team at the CRG booth spoke with many people, attendees and exhibitors alike, who were curious to find out more about all our video and marketing services. Many were pleasantly surprised to learn that the designer behind the eye-catching CRG booth, Art Director Dennis Huston, was actually on site and available to answer questions. IT Manager, Pete Cahill was also at the booth, and performed brief website evaluations upon request. Even our President/Creative Director Charlie Rasak was on scene… In fact, you couldn’t miss him. He was the one calling out, “You! You look like you could use a video interview!”

The entire CRG team very much enjoyed meeting and talking with booth visitors, many of whom could later be seen around the show floor with our flashing MeetCRG button pinned to their shirts. What an incredible two days! Kudos to Mike Campisi, Tom Thomas, John Wright, and Rich Ruberts. These guys really know how to put on a show. All of us at Creative Resources Group are excited for NEBFM 2015 – the big 10th Anniversary – and we hope to see everyone back again next year. Visit us again at the CRG Booth, where you never know what fun we’ll have in store.

Want to learn more about CRG? Just call our Business Development Manager, Steve Orth, or Charlie Rasak: 508-830-0072. We would love to speak with you.

See You @NEBFM15

Presented by ProExpos Group, the Northeast Buildings & Facilities Management Show & Conference features over 360 exhibitors displaying products and services necessary for the operation, management, maintenance and renovation of buildings and facilities in the greater New England region. Running concurrently with the trade show is an educational conference featuring individual one-hour talks covering a wide range of topics including: LEED, Green, Sustainability, Energy, Building Commissioning, Facility Maintenance, Construction and Renovation Planning.