Creative Resources Group congratulates Copeland Toyota Scion for 40 great years in business! The two companies began working together in early 2005, when owners Todd Copeland and Jim Egan opened the doors to their new facility off Route 24 in Brockton. Since then, with a little help from CRG’s production team, Copeland Toyota Scion has grown into one of New England’s premiere Toyota dealerships.
Recently, CRG’s CEO Dawn Rasak and President/Creative Director Charlie Rasak were honored to attend Copeland’s 40th Anniversary Celebration… where they were surprised to find themselves among the honorees.
Creative Resources Group has produced all of Copeland Toyota Scion’s unique television campaigns, including “Step Up,” “The Answers,” “Do It All,” and “The Sharpest Pencil.” CRG’s Art Director, Dennis Huston, even designed and coordinated fabrication on the larger-than-life pencil sharpener, pencil, and eraser, still on display today in the Copeland showroom.
“Todd and Jim have a lot of fun with their creatives,” says CRG President/Creative Director Charlie Rasak. “We really do enjoy working with them!”
State Senator (Brockton area) Thomas Kennedy even mentioned Copeland’s ads in his award speech. “…It’s because those ads are on TV so much,” he said. “And the uniqueness of those ads and the style that they display, it always makes people come to Brockton! So from all of us here in Brockton, we’re most grateful.”
And, as Copeland celebrates their 40th Anniversary, they also celebrate 5 years with Creative Resources Group. “To be a part of Copeland Toyota’s success and to watch their business evolve and grow over the years… it’s really amazing,” remarks Rasak. “We look forward to the future and many more prosperous years together.”